What is the difference between a good company and a great one? Language, argues Thomas Zweifel, an accomplished leadership coach. In his interactive talk, he will set out to prove to the TEDxZurich audience that communication is the most important leadership tool of all.
Dr. Thomas D. Zweifel is a Consultant for Insigniam Performance and the former CEO of Swiss Consulting Group. Since 1984, living on four continents, he has helped top and senior managers develop leadership in the action of meeting strategic objectives. Dr. Zweifel is the author of six co-leadership books, including Communicate or Die, Culture Clash, and The Rabbi and the CEO. Since 2000, he has taught leadership at Columbia University and St. Gallen University. Dr. Zweifel often appears in the media, including ABC News, Bloomberg TV, and CNN. He lives in Zurich with his wife and two daughters.
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